iPhone marketing idea
Saturday, January 27th, 2007So I heard the rumor about Cingular offering a cheap service plan for iPhone users and while the rumor seems extremely farfetched, it got me thinking.
If I were part of the Cingular/AT&T marketing team, and I was hoping to lure folks from the other carriers, I would offer some sort of rebate or refund of the cancellation fee for those switching from Verizon/Sprint/T-Mobile. I would think this idea would at least make some sense as the people who are least likely to switch are the ones tied to a contract.
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